Hygienic lipsticks and lip balms for women’s lips differ from the universal product in the presence of additional components: flavors, dyes, pigments or spangles – substances that improve blood flow and increase lip volume. Also, hygienic lipstick can act as a base for decorative cosmetics. It protects the skin from drying out, ultraviolet radiation and persistent color ingestion.
Lipsticks with shea butter, cocoa, jojoba and panthenol are very popular.
A characteristic feature of women’s products is a beautiful packaging design. Flat round jars with drawings and plastic containers are common, repeating in miniature shapes of chocolates, hearts, fruits, and flowers.